标签: jobs

  我们真正所拥有的是我们的思想或者说我们的员工，这是我们每天早上去上班的动力，使得我们可以这么多聪明的人在一起。我一直认为招聘工作是我们所有工作的核心和灵魂。   原文(版权为原作者所有）： All we are is our ideas, or people.Thas's what keeps us going to work in the morning. to hang around these great bright people. I've always thougth that recruiting is the hart and soul of what we do    

According to a story on CNN's Money , Microsoft has a facility for exploring off-beat ideas. I admire any outfit that provide funds for engineers to explore innovative concepts. In this case the facility's motto is "Do Epic Shit." Is this what passes today for inspiration? Is everyone so jaded that the only way to rally the troops is the use of scatological, crude or obscene words? Or are the MBAs who come up with this nonsense so lacking in creative skills that they can only rely on shock value? It's hardly even a unique phrase – Googling it in quotes returns 1.8 million hits. I'm a product of the hippy generation, where we were admonished by those who didn't trust anyone over 30 to bash the establishment using slogans no preacher would utter. A half century of sailing and sailors has rubbed in a certain coarseness of language I work hard to ameliorate. Then there's my Boys' Night Out group whose adjectives would make a longshoreman blush. But that's within a tight circle of friends. There's a time and place for the crude, and I believe that sometimes – though rarely—in writing and polite discourse it's not completely inappropriate to use words that formerly would have elicited an Ivory-soap mouth washing. The carefully-thought-out use of a normally boycotted word can be powerful, but tossing them out with the wild abandon of candidates making campaign promises is trash-talking, uneducated ramblings one expects from a boastful inner-city tough. An example is Jonathan Franzen's "Freedom." The story is interesting, but the book is so tiresomely salted with obscenities I was left feeling sorry for the author. There are flashes of brilliant writing, but it seems that Franzen was so lazy he chose to wallow in the gutter rather than exercise his craft with the skill he so clearly has. This is the leitmotiv that guides too many today. Shock replaces careful thinking. Examples include the verbal hand grenades that constitute the only dialog between the political parties. Then there's the radio shock-jock who garners an audience by breaking conventions, by trying to be iconoclastic in an ineffably sophomoric way. Ironically, shock is so entrenched now that a real iconoclast would be one who uses language with precision and wit. Think William Buckley or Gore Vidal, though even they, especially when confronting each other, could sink into the verbal abyss. Unlike many I have always wished well for Microsoft. Perhaps that motto will work for them. But compare it to how Steve Jobs inspired John Sculley: " Do you want to sell sugared water for the rest of your life? Or do you want to come with me and change the world?" That's some epic, uh, "stuff!"