标签: balda

Who_The_Heck_Is_BaldaVeritasetVisusTouchPanelJuly2007LastWord:WhotheheckisBalda?byGeoffWalkerGeoffWalker,associateeditorforVeritasetVisus,istheprincipalconsultantatWalkerMobile,LLC.BasedinSiliconValley,Geoffwritesaboutandconsultsonthetechnicalmarketingoftouchscreens,displaysandmobilecomputers.Hecanbereachedatgeoff@veritasetvisus.com.WiththeshipmentoftheAppleiPhoneonJune29,2007,Baldaleaptintoprominenceasthefinally-revealedsupplieroftheiPhone’stouchscreen.ButwhotheheckisBalda?They’reunknowninthetouch-screenbusiness,sowhywouldAppleselectthemasthesupplierforoneofthemostcriticalcomponentsoftheiPhone?Thisarticleattemptstoanswerthosequestions,basedmostlyonsourcematerialfromtheBaldawebsi……