Somewhere, separated from you by just a few degrees, is not Kevin Bacon, but an 800-pound gorilla demanding that you adopt radio frequency identification, or RFID — a technology you may have never even heard of until
just a few months ago. Chances are that gorilla wears a stylish blue smock
with a yellow smiley face on it and greets you with a “Welcome to Wal-Mart.”
If not Wal-Mart, the US Department of Defense, Target, Albertsons, Best Buy,
Tesco, Metro, the FDA or a number of other companies may be requiring you
to implement this technology by a certain deadline. If you don’t have a mandated deadline for adopting RFID, consider yourself lucky. You can discover
and make decisions about this exciting technology based on your normal
process for evaluating new business tools.